In an industry handling some of the most sensitive personal data imaginable, Flo Health is doubling down on privacy and security. The company has appointed cybersecurity leaders to a new Privacy & Security Advisory Board, reinforcing its commitment to protecting the intimate health data of over 420 million users.

The move comes as the femtech company continues expanding into increasingly sensitive health areas. Women share detailed information about menstrual cycles, fertility, pregnancy, and symptoms—data that demands the highest levels of protection. The advisory board will provide expert guidance on maintaining security standards as the platform scales.

Privacy innovation has become a competitive differentiator for the platform. The company’s Anonymous Mode feature, which allows users to access the app without personal identifiers being connected to health data, has been open-sourced to encourage industry-wide adoption. This technology enables features like perimenopause tracking and comprehensive symptom monitoring while respecting user privacy.

The advisory board appointment also supports the company’s regulatory ambitions. Having achieved FDA-ready infrastructure, the platform must maintain rigorous security standards for any clinical-grade features. Medical device regulations demand robust data protection, and expert oversight helps ensure compliance.

For users, these investments translate to confidence. Women can track their most personal health information knowing that industry-leading security experts are guiding protection measures behind the scenes.